The hottest industrial UAV has become a new blue o

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The transformation of industrial UAV into a new blue ocean requires many challenges

in recent years, the field of UAV and UAV technology has risen rapidly. According to IDC data, it is estimated that by 2023, the domestic civil UAV market will reach 97.69 billion yuan. However, after the capital dividend period, in addition to Shenzhen Dajiang Innovation Technology Co., Ltd. (hereinafter referred to as "Dajiang"), which has a leading global market share, more UAV enterprises are difficult to open up in the face of the consumer UAV market. Domestic Guangzhou Yihang Intelligent Technology Co., Ltd. and zero intelligent control (Beijing) Intelligent Technology Co., Ltd. have also been involved in layoffs, The domestic consumer UAV market is entering a period of slow development. While consumer drones are "cooling down", industrial drones are emerging with more opportunities

consumer drones "reduce fever"

opportunities for industrial drones emerge

different from the functions of consumer drones for toys and photography, the application fields of industrial drones cover agriculture, security, industrial inspection, wildlife protection and other broader markets. Apart from emerging enterprises such as Dajiang and AEE Shenzhen Yidian Aviation Technology Co., Ltd., what materials can Aerospace military industry do? Or can we test all the forces? There seems to be no standard answer. China Aviation Industry Group Co., Ltd. is one of the important manufacturers

CIC Consulting Industry Research Center said that unlike the consumer UAV market, which pays more attention to user experience, the industrial market mainly focuses on aircraft technical indicators and industrial applications. Technical indicators mainly refer to endurance time, load capacity, task load and operation radius. Among them, the mission load is the key, and the function that the mission load can realize is the core competitiveness of industrial UAV in industrial application; Industry application mainly refers to the company's understanding of the application of aircraft in an industry segment, which requires the company to improve the aircraft function after repeated communication with industry customers. Therefore, it can be said that the depth and wide application of industrial aircraft in the industry is the result of long-term accumulation of technology and experience

UAV has become a new force in the productivity revolution in traditional industry. The depth and breadth of industrial UAV application in the industry is the result of long-term accumulation of technology and experience, which has great commercial value in different segments of various industries. According to the specific needs and work standards of all walks of life, the implementation of UAV operation can reduce human and material costs, improve work efficiency and quality, reduce environmental pollution, save time, and replace the traditional operation methods of all industries. At present, UAVs have shown excellent technical and economic effects in the application of professional fields such as agriculture, electricity, communications, meteorology, agriculture and forestry, marine, exploration, film and television, law enforcement, rescue, express delivery and so on

with the mutual integration of information technology such as big data, cloud computing, mobile Internet and UAV technology, the civil UAV industry chain has moved from "vertical progress" to "horizontal progress". By developing different application scenarios, it comprehensively drives the overall national economic development, promotes the development of emerging industries, and meets the needs of social and economic activities. CIC consultants predict that the average annual compound growth rate in the next five years () will be about 46.87%, and the scale of China's industrial UAV market will reach 33.5 billion yuan in 2022

many manufacturers swarmed in

market transformation is not easy

with the growing maturity of the industrial UAV industry and market, consumer UAV enterprises have also transformed to the industrial UAV market. In August last year, Dajiang released the latest industry version of UAV "Royal" mavic 2. Some insiders believe that this marks the gradual transition of UAV products from consumer level to industry level

according to media reports, the mavic 2 industry version released by Dajiang is called a drone specially built for security, patrol inspection, construction and other industry scenes, but in fact, this is not Dajiang's first exploration into the industry-class drone market. Long before people realized it, many enterprises including Dajiang have tried to combine drones with industry scenes and applied them to agricultural and forestry plant protection, power line patrol, oil pipeline patrol Logistics express, medical aid, fire rescue, police and many other fields

major logistics and even Internet giants have begun to try to infiltrate drones into delivery scenarios. Drones developed by Cainiao et logistics laboratory have been used for warehouse security and delivery of express terminal scenarios. Suning logistics UAV also completed its first live delivery in 2017. As early as 2015, the UAV project was approved, and it was said that tens of thousands of UAV airports would be built across the country

industrial UAV enterprises also showed explosive growth. On January 11, Shenzhen Industrial UAV manufacturer COBIT airlines announced at its 2018 annual performance conference that its revenue in 2018 increased by 300% year-on-year, hitting a record high, with the most significant growth in the power, public security, fire protection and petrochemical industries. The company said that its sales reached a new high in 2018, with an estimated revenue of 160million for the whole year. At present, the company's valuation exceeds 2.5 billion yuan. The annual investment in technology research and development exceeded 40million yuan, accounting for 25% of the revenue

at present, industrial UAVs are widely used in various fields, and the market continues to expand. At the same time, the competition has become increasingly fierce. It is understood that by the end of 2017, there were 350 UAV manufacturers and suppliers of UAV components in Shenzhen alone. In the increasingly fierce market competition environment, connecting the upstream and downstream industrial chains and realizing industrial collaboration are the guarantee for the rapid development of UAV enterprises in the future

an industry insider engaged in UAV research and development said in an interview with China Business Daily that the industrial grade product classification means more accurate positioning, faster adaptability to complex environments and higher reliability than consumer grade products. Industrial grade can be simply said to ignore the impact of the surrounding environment. It not only has to face the working environment of high temperature, high cold and high interference, but also has to meet certain standards in endurance time and load capacity. To sum up, there are great requirements for the components of the product, which will inevitably increase the cost of the product

the market has not been completely improved

the industry may usher in a reshuffle

as an emerging industry, while the industrial UAV industry is experiencing explosive growth, there are also many problems to be solved. Although UAV technology has achieved a great breakthrough in recent years, and the industrialization level has also been greatly improved, at present, the technology of domestic industrial UAV is not mature, the performance is unstable, and the intelligence of UAV can not meet the use demand, which has become the core problem restricting commercial applications and hindering the release of more market demand

some insiders believe that UAV technology is not yet mature. Unlike consumer products, UAV also puts forward higher requirements for the reliability of technology in industry-level scene applications. At present, there are still many limitations in the technical level of UAV, such as the lack of obstacle avoidance ability and endurance ability, which limit its practical application, and it is temporarily unable to meet the needs of business scenarios

CIC consultant analysts said that due to the low cost performance of UAV products and the relatively backward technical level, the acceptance of domestic UAVs is low, the audience size is small, the growth period of drone cotton is long, and it is difficult for UAVs to be fully popularized in the consumer market. The mode of promoting industrial civil UAVs relying on government subsidies and project support is unsustainable, which restricts the development of China's civil professional UAV industry to a certain extent

in addition, civil UAV crashes have occurred from time to time, injuring people and property, disrupting air order and endangering public safety, causing serious potential safety hazards. The main reasons are production technology, low-cost production, and users' non-standard and non-compliance operations. Although there are UAV policy management regulations in China, the legal attribute is not clear, the content of the regulations is relatively general, and the enforcement effectiveness and operability are not clear, and the application process is not clear. Many UAV operators rarely apply for airspace, "black flight" is still very common, and there is a situation of incomplete implementation and supervision, which cannot solve the safety problems that may be brought by civil UAVs

at present, the consumer UAV market is saturated, and the breakthrough of UAV is limited to the industrial market. At present, the homogenization competition of domestic consumer grade and industrial grade UAV industry is quite serious. The above engineers believe that the key and breakthrough for enterprises to be based on the industrial grade market is the trade-off between price and function. "The industrial market is mostly purchased by companies or countries, which requires enterprises to respond to different needs and provide more diversified products. Multi specialty and multi-function are not what the market needs. The product with one specialty and multi-function plus the accurately positioned market is the foundation for the breakthrough of the durability and heat resistance of brake pads."

at the same time, he believes that the follow-up UAV enterprises will still conduct a reshuffle in the near future as in the early stage of the consumer class. This is not only the demand of the market, but also the best performance of the product power of each enterprise. Some enterprises are still unclear about the positioning of their products. Compared with consumer grade UAVs, industrial grade UAVs are not of the same order of magnitude in terms of collapse, wear and investment of wedge-shaped mouth slope in early development. In addition, capital, technology and development cycle are issues that need to be considered

(source: China business daily)


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